W8 exhibitors day review

30th April 08 Stratford upon Avon

With over 90 per cent of the available W8 exhibition space already booked the organisers took another innovative step in staging a live preview for exhibitors. The Menzies Welcombe Hotel Spa and Golf Club at Stratford was the attractive venue for the W8 exhibitors' day on April 30.

Over 60 exhibitors attended and saw something of a mini exhibition in its own right. The W8 organisers had brought together all the main exhibition contractors under one roof and exhibitors had a superb opportunity to discuss their own requirements on a one-to-one basis. Exhibitors could simply walk from one contractor stand to another and fulfil their checklist of arrangements in a relaxed environment.



W8 took the opportunity to showcase its 2008 visitor promotion programme, led from the newly launched W Zone magazine and extensive online resource. The 'Click, Read, Visit' campaign was very well received by exhibitors as a simple expression of the classically successful exhibition, magazine, online model.

It was not all work for the delegates however. The golf tournament held earlier in the day was won by Chris Franklin. At the evening dinner Melville sales and marketing director Mark Eddy presented him with a fourball at the Forest of Arden, a bottle of champagne and the WMSA (Wood Machinery Suppliers' Association) trophy.



The WMSA sited its AGM alongside the event and members heard more about the continuing development of the W brand services. As outgoing chairman Ian Brown, of Homag, handed over to David Thompson Rowlands, of RW Machines, members heard that the association continued to invest in developing channels of communication between the machinery users and suppliers in the UK.

This was an interesting and pleasurable day in which the W8 exhibitor community prepared a show to remember for their visitors in October.
Read the full report of the day in the brand new W Zone magazine landing on your door step later this month.

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now booked

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contact Rebecca
info@w8exhibition.com
01629 826999

"....more visitors and more instantly successful ....lots of good feedback on the day and since"
Michael Keppler, Adolf Muenchinger GmbH & Co.KG